Sunday, April 22, 2012

Foursquare goes to Hollywood and signs with UTA

An interesting announcement in the social TV world: NYC-based Foursquare has signed with talent agency UTA to grow their footprint in the entertainment business. As we pointed out in February, ever since the Superbowl in 2011, it's been unclear how the location-based social platform planned on growing in the social TV world. Regardless, TV networks have been using Foursquare as part of their social TV campaigns for a few years now.

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